Imari has 20+ years of experience in advertising, production, strategy, marketing and sales in both business and consumer-focused roles. A proponent of systems thinking, he has the extraordinary ability to unlock market shifting trends and connect them to high-value business growth opportunities.
Currently, he is the Founder & CEO of Bond & Play, a product, media, technology, and production company that builds digital platforms and business models to address untapped or ignored market needs.
As part of his mandate, Imari continues to be a market leader in the rapidly growing esports and competitive video game industry, OTT/streaming media, and on-demand consumer platforms.
He has produced and spoken at events around the world about the growing influence and power of these industries.
He consults directly with brands, advertising agencies, and organizations on identifying and shaping new business opportunities and revenue growth strategies across digital.
Before launching Bond & Play, Imari established his reputation as a business strategist, creative and cognitive thinker and producer at companies including:
- Endeavor (formerly WME | IMG) – Sales and Global Partnerships, Esports
- Sparks & Honey– Creative, Foresight and Cultural Strategy
- Dentsu mcgarrybowen – Innovation & Product Development
- GREY, Atmosphere BBDO, AKQA – Digital Production and Delivery
A passionate and mission-driven entrepreneur, Imari is relentless in his pursuit to build impactful businesses at the speed of culture.
